“This Is Dayton” will offer a sneak peak of their initiative during Urban Nights on Friday, May 16th.
“This is Dayton” is designed to reflect positive facts and images back to the community to remind us daily of our region’s valuable assets.
“This Is Dayton” is focused on improving our region’s capacity for what Richard Florida refers to as “tolerance” by reflecting on Dayton as a community that values its assets of diverse residents, distinctive character, and significant innovation. In order to improve perceptions of the quality of life in Dayton, this initiative is designed to celebrate these assets that make Dayton a great place to live, and support the growth of creative individuals whom we hope to retain, as well as cultivate in the future.
Over the course of a year, representations of our diverse and innovative community will be collected and shared with the Dayton region. The project will invite participation from the community to express its own vision.
Forty posters with the two initial designs will be displayed around the downtown area. “This is Dayton” invites you to let us know, “What’s your Dayton?” Volunteers will be available throughout Urban Nights to answer questions and listen to suggestions for our next series of posters. We will also be looking for volunteers for future projects.
Community input is crucial to the success of this initiative. Let us know what you love about the region and begin thinking of ways you can visually portray your sense of pride in a poster format.
For more information, contact Theresa Gasper at email@example.com or 937/477-9766 – or look for volunteers wearing “This is Dayton” t-shirts at Urban Nights on Friday, May 16, 2008,, in Downtown Dayton.
See you there!
The “This Is Dayton” Initiative is focused on rebuilding community pride. The initiative will highlight the region’s many unique assets and diverse population through billboards, kiosks, bus signage, and window signage throughout the region. By rebuilding community pride, residents will become ambassadors promoting the area’s strengths- thus making the region attractive to non-residents and employers considering relocating.
Theresa A. Gasper
1) Research and Development of the community service advertising campaign.
2) Develop fundraising strategy.
3) Build committees.
The “This Is Dayton” group meets every Wednesday, 3:00 p.m., at Bing Davis Studios, 1135 W. Third Street, Dayton.
Volunteers and interested parties are encouraged to attend, and can contact Dave Seyer for more information: 937.222.2787 or firstname.lastname@example.org.